The transformation of the packaging sector in Europe now has a set date on the calendar. Starting August 12, 2026, the European Packaging and Packaging Waste Regulation (PPWR) will come into full effect—one of the most significant pieces of legislation in recent years regarding sustainability, the circular economy, and waste management.
Although many of its requirements will be phased in over the next decade, the PPWR introduces a new regulatory framework that will affect packaging manufacturers, packagers, distributors, logistics operators, and brand owners throughout the European Union.
The main objective of the regulation is to reduce packaging waste, improve the recyclability of materials, promote the use of secondary raw materials, and accelerate the transition toward a more efficient and competitive circular economy.
Key requirements for the PPWR, which will begin to be implemented starting in 2026
Restrictions on Substances of Concern (Article 5)
One of the cornerstones of the regulation is the restriction on the use of substances that may pose risks to human health or the environment.
Notable among these are the specific restrictions applicable to certain PFAS (per- and polyfluoroalkyl substances) present in packaging intended for food contact. These measures aim to reduce exposure to persistent substances and improve the safety of materials used in the European market.
Design for recyclability (Article 6)
The regulations introduce a classification system based on categories A, B and C, which will assess the recyclability of each item of packaging according to its suitability for efficient collection, sorting and recycling.
Furthermore, from 2035 onwards, it will not be enough for packaging to be technically recyclable; it will also have to demonstrate its recyclability at scale, that is to say, it must be possible to recycle it effectively within the existing infrastructure in the European Union.
In this context, paper packaging has a head start thanks to its high recovery and recycling rates. At Jesús Gil Escoin S.A., our paper sacks and bags are up to 98% recyclable, contributing to the circular economy goals promoted by the PPWR and helping our customers prepare for future regulatory requirements.
Recycled content in packaging (Article 7)
The regulation introduces minimum targets for recycled content in certain categories of plastic packaging, with milestones that will come into effect from 2030.
This measure aims to increase demand for recycled raw materials and encourage investment in high-quality collection, sorting and recycling systems.
Minimisation of weight and volume (Article 10)
Another key aspect of the PPWR is the requirement to minimise the weight and volume of packaging without compromising its functionality, safety or product protection.
The standard aims to prevent designs that are oversized or that artificially increase empty space, thereby promoting a more efficient use of resources, a reduction in transport-related emissions and less waste generation.
How the PPWR will affect businesses
Organisations that use packaging should review aspects such as:
- Design and technical specifications of its packaging.
- Materials used and their recyclability.
- Technical and documentary information.
- Conformity assessment procedures.
- Sustainability and circular economy strategies.
- Traceability and environmental data collection.
The decisions made over the next few years will be crucial to ensuring compliance with future regulatory requirements and maintaining competitiveness in a market that is increasingly focused on sustainability.
Gil Escoin's Commitment to Compliance with the PPWR
At Jesús Gil Escoin S.A., we closely monitor developments in the European Packaging and Packaging Waste Regulation to help our clients anticipate the regulatory changes that will transform the industry in the coming years.
As a manufacturer specializing in paper sacks and bags for industrial and commercial applications, we are committed to developing recyclable solutions that align with the principles of the circular economy, while providing the technical guidance needed to confidently address new regulatory challenges.
The PPWR is no longer a future scenario: its implementation begins in August 2026 and will shape the evolution of European packaging over the next decade.
